Category: Lean Product

Effective Customer Journey Maps #Infographic

Journey Maps are a popular and important method in customer and user experience optimization. Here are some best practices for creating Journey Maps that will be effective in transforming your customer’s experience. The infographic discusses: -What journey maps are and why create them -The high-level steps to create a customer journey map -The essentials of…

8 Essential Elements of your Agile UX Playbook #Infographic

This infographic recommends 8 best practices for creating a viable, streamlined user experience. Follow these steps to garner cohesive, consistent digital experiences.   Observe Your Users. Empathize with your users by observing them in their natural habitat. Then, create personas to summarize their goals, needs, behaviors, emotions, and pain points. Create user journeys to understand…

The Dividing Line: Project and Product Manager

Inevitably, if you work as a product manager, it can be assumed that you have done project management to some degree in your role. Additionally, you may have worked in a department without a designated project manager, making it necessary for you to take on more project ownership outside of your core product responsibilities. This helps perpetuate the confusion around what the core responsibilities are…